Kazakoff Design

Corporate Branding Print

About

Kazakoff Design is a studio committed to expressing your business more clearly. We focus on reinforcing your company’s identity through a systematic design strategy based on your market orientation and the core values you wish to convey. Learn more

Contact

If you would like to contact us please send an email to: info@kazakoffdesign.se

Kazakoff Design AB
Phone +46 70 236 50 46

NordicPhotographers
Design programme for a Scandinavian photo agency

2008

As a merger of two vendors well known in the industry, the photo agency NordicPhotos needed a totally new identity. Now a concise corporate design consistently spans over all print media. The inspiration for the typographic design was based on graphic elements and typesets that can still be found on analogue photographic film.

Awards
Red Dot Design Award, Winner 2011, Germany
Designpreis Deutschland 2011, German Design Council
American Institute of Graphic Arts, NY, AIGA 365: 30, Annual Design Competitions, Juror Notes: So disciplined and sophisticated. Beautiful type. Packaged very cleverly; very functional. A piece you would keep.

Vostok Nafta Investment Ltd
Annual Report

2006

Today, annual reports are pivotal in conveying the image of a company. These publications, which have long ceased to be created for the supervisory board and journalists only, are often also available for download on the internet and thus targeted at the broader public. Since well-conceived annual reports also contribution enhancing the value and success of a company, they call for ever higher design quality standards that manage to tie together the philosophy of a company and their latest financial statements into an exciting and convincing unity.

The Vostok Nafta Investment Ltd annual report answers this call in its high demands on contemporary design. It does so, however, by following an approach that counteracts the expectations that readers usually have regarding the presentation forms of this medium. The report does without any pictures and photographs, nor does it feature otherwise familiar diagrams and instead interprets the form of this obligatory content typographically. While text-based information is set against a blueish grey background and thus is distinguished from the pink background figures, tables are presented not as traditional pie charts but through accumulated words. For example, the proportion ratios between gas, oil and coal are thus aptly represented by repeating the words to form columns that plastically indicates the according figure or percentage.

Awards
Red Dot Design Award, Best of the Best 2009, Germany
Designpreis Deutschland 2011, German Design Council

SL Public Transport Authority

2000

The design strategy guiding the work was to make the SL logo a leading and ever-present symbol for the SL brand values. Other information in the design system, such as subcontractors and traffic information, were to be graphically integrated but visually subordinate.

The new design concept is as simple and obvious as this: two parallel tracks and an indication of direction. The parallel tracks framing the logo create the trademark. Information added between the tracks introduce subcontractors and other relevant issues.

NordicPhotos
Design programme for a Scandinavian stock

2008

As a merger of two vendors well known in the industry, the photo agency NordicPhotos needed a totally new identity. Now a concise corporate design consistently spans over all print media. The inspiration for the typographic design was based on graphic elements and typesets that can still be found on analogue photographic film.

Awards
Red Dot Design Award, Winner 2009, Germany
Designpreis Deutschland 2011, German Design Council
American Institute of Graphic Arts, NY, AIGA 365: 30, Annual Design Competitions, Juror Notes: So disciplined and sophisticated. Beautiful type. Packaged very cleverly; very functional. A piece you would keep.

Laurence King Publishing
White Green — Ten projects in the great outdoors by White arkitekter

2010

The Swedish architectural firm White arkitekter is one of the pioneers of green building design. The ten projects featured in this book document the firm’s approach to and care for nature, analyse the implementation and consider how successful the results have been in practice. The cover is divided in two, with the top part being green and the bottom part being white, a division that runs all through the book and which underlines the strict balance between man-made architecture and nature. Cover two does not have a title or any lettering at all and, instead, conveys the name and content of the book via colours. Underlining the light footprint of these buildings, the contents pages show the sites without any visible structures. The same pictures are repeated later on in the book, in direct connection with the actual documentation showing the completed buildings, thus making clear how carefully these structures have been fitted into the landscapes. The top half of the pages tells the story of each architectural project, the bottom half shows drawings, models and plans.

Awards
Designpreis Deutschland 2013, German Design Council

American Institute of Graphic Arts, NY, AIGA 50 Books/50 Covers of 2010, Annual Design Competitions, Juror Notes: Who uses that color of green? And then prints four-color on it? So perfect and unexpected. The balance of 50/50 works so well with the colors and type design. The paper stock really enhances the quality.

Red Dot Design Award, Best of the Best 2011, Germany, Statement by the jury: This book embodies a subtle yet highly accurate design implementation based on a sophisticated concept. The way the paper and alternating colours are used in the design follows an unusual path. The visual language consists of documentary photography and therefore is highly consistent.

Tapwell
Design programme for kitchen and bathroom faucet specialist

2009

Tapwell AB is a Swedish company which sells faucets for kitchens and bathrooms, with a sub-brand specialising in mixer taps for new buildings. The objective was to develop a new identity for this sub-brand and also to redesign the corporate identity of the umbrella brand. The initial of the company name thus became a point of origin for the design concept. The logo consists of the letter “T” as symbol for a hot/cold water mixer tap. The catalogues exemplarily present a harmoniously balanced colour concept that is complemented by flexible pictorial language. Emotionally appealing photographs are combined with product illustrations and technical drawings.

Awards
Red Dot Design Award, Winner 2011, Germany
Designpreis Deutschland 2013, German Design Council

SnP Contemporary Doors
Design programme for a Swedish door manufacturer

2012

The new design programme for Snickar Per Contemporary Doors, a Swedish high-quality door manufacturer for over 60 years, communicates that a door is not only a single design element, but also part of a greater context in the surrounding architecture — both visually and functionally. The idea is thus to design not only a visual surface, but the innovative function of the door as well. The tone of communication is confident yet humble. Typography, imagery and colour choice convey a strong awareness of superior design and production qualities.

Awards
Red Dot Design Award, Winner 2015, Germany

Round T
Design programme for kitchen and bathroom faucet specialist

2008

Tapwell started a subbrand Round T 
which specialises in selling mixers for construction objects. 
The first letter T in the word Tapwell was housed in a circle 
(water drop), giving a new name for the company Round T. 
The ”O” has the form of drop of water before taking a final, perfect form that can describe a construction sites where 
the installation of electricity and water comes at the end 
of the construction process. Kazakoff Design carried out a number of applications. 
Here we present Round T Catalogue for professionals, where all the drawings appear as illustrations, clearly. The target audience is architects, project managers, 
project contracting.

Red Dot Design Award, Winner 2009, Germany

Forum
Design programme for a Scandinavian architecture and design magazine

2007

Forum is the Scandinavian leading architecture and design magazine. We created Forum’s design programme and magazine design, as well as the identity and catalogues for Forum Award.

Awards
Rebrand 100 Global Awards, USA

Bricmate catalogue
Branding for ceramic and porcelain company

2008

Bricmate is a Swedish company that specializes in selling ceramic and porcelain tiles. Kazakoff Design has created a new system for Bricmate’s catalogue, which contains the entire product range and shows the various sizes and colors available. The pages show products on a full page where one can see the structure and color in 100% scale. On the opposite page the consumer can find information about size availability, the article number and pricing. The cover adds 3-D to the catalogue — a porcelain tile. The newly designed catalogue creates a competitive advantage for the company and gives better information to the customer.

Awards
American Institute of Graphic Arts, NY, AIGA 365: 30, Annual Design Competitions, Juror Notes: Incredibly understated, restrained to the point of creating intrigue and mystery. Beautiful; takes away from the 
expected vocabulary.

Bricmate
Branding for ceramic and porcelain company

2007

Bricmate is a Swedish company which specialises 
in selling ceramic and porcelain tiles. Here the objective was to design a new design programme based on existing elements, with a modernisation and enhancement of brand awareness. An analysis of the old logo showed that the height of the capital letters was six times the width. Accordingly, the new logo is devided into six identical squares to symbolise ceramic tiles. The playful application of this idea allows for highly flexible implementation.

Awards
Red Dot Design Award, Winner 2011, Germany
Designpreis Deutschland 2013, German Design Council

Bricmate Basic
Branding for ceramic and porcelain company

2015

Mira Uncommercial Images
Design programme for a Scandinavian stock

2002

Mira is a commercial archive for photographic images, yet with an unorthodox idea; Uncommercial Images. Images with a difference; born out of personal and photographic inspiration rather than commercial considerations, and hence with an individuality which sets them above the daily barrage of commercial images. All the focus is on images, everything else is subordinate. As a consequence the letterhead always appears embossed, not printed. In every printed item, the images tells their own stories without words, just nourished by imagination and association. Every published Sample Collection, present and future, will bring forward nothing but the image itself. The purpose is to inspire a creative use of photographic images.

Awards
British Design and Art Direction Annual
Core Design Award, Silver, Sweden
Swedish Advertising Association Award

Svenskt Papper
Client magazine

1999

A client magazine from Svenskt Papper AB, the leading Swedish trader of paper for fine prints. Editorial purpose: To reflect how knowledge, technique, taste and spirit of the time are communicated amongst human beings. This issue — No 7 — specifically focus on how to best communicate on uncoated printing paper. The design idea — not to illustrate the physical shape, but the corresponding countershape in the surrounding space — results in a mind-thrilling experiment where the principle of the importance of ‘vacant space’ is widened to include all aspects of communication.

The eleventh aphorism of Lao-Tse:
Thirty spokes meet the hub,
but it is the emptiness between them that makes
the essence of the wheel.
From clay pots are made,
but it is the emptiness inside them thet makes
the essence of the pot.
Walls with windows and doors form the house,
but it is the emptiness between them that makes
the essence of the house.
The principle: The material contains usefulness,
the immaterial imparts essence.

Awards
Art Directors Club of Europe
Swedish Advertising Association Award, Silver

Boëthius & Ehdin
A brochure from Boëthius & Ehdin

1997

A brochure from Boëthius & Ehdin. The authors asked some questions about good leadership to 49 of Sweden’s foremost leaders in a series of interviews and discussions. A spread of two pages is ideal to almost physically reflect an interview between two people. Questions on the left side and answers on the right, follow each other chronologically.

Contact